Adobe Unveils Next Gen Internet Video Solution

2007-04-16

Adobe Media Player Enables Distribution, Viewing and Monetization of Video Content

Adobe today announced the Adobe Media Player (previously known as Philo) at the National Association of Broadcasters (NAB) trade show. This desktop application, that will be deployed as an Apollo application, expands Adobe’s Internet video solutions, adding to an emerging ecosystem that enables new ways to distribute and monetize media, while helping viewers discover and view high-quality content both online and offline. Leveraging the Adobe Flash architecture, the Adobe Media Player delivers more engaging video experiences to viewers while offering content publishers new abilities to distribute, track and build businesses around their media assets.

More info: Press Release
NAB Webcast

::: Are you ready for a creative power? ::: : : .

hourone · 2007-04-16 #2

I can't wait to see it working.

Nutrox · 2007-04-16 #3

I hope that Adobe are going to be able to keep up with all this software they are releasing, and don't slip back into their old habit of only releasing fixes/updates once every millennia because they've got so much stuff to maintain.

As for the Adobe Media Player.. hmm.. guess we'll have to wait and see. It sounds like it is going to be another cheap piece of flaky software along the same lines as Photoshop Lightroom.

2007-04-16 #4

Just the same time as Microsoft releases `Silverlight'... "next generation of media experiences and interactive applications for the Web"

http://www.tgdaily.com/index.php?opt...625&Itemid=118

Cisco-3640 · 2007-04-16 #5

When Microsoft enters the arena it's hard to predict what will happen, but it's not always 100% bad.

That being said, I am too busy playing with Flash CS3 to care at the moment...

sks447 · 2007-04-17 #6

If it doesnt have "scratch and sniff" I dont care.

2007-04-21 #7

I'm just watching it now...

When the first guy hands it over to Jim and shakes his hand - what does he say to him?

I was curious..

arteye · 2007-04-23 #8

Originally posted by Mime
I'm just watching it now...

When the first guy hands it over to Jim and shakes his hand - what does he say to him?

I was curious..

He said "Don't Blow It" I guess it was a friendly joke.

2007-04-23 #9

Yeah - to me it sounded like Don't Blow Us or something... a little heavy handed possibly given the situation in my opinion. Maybe that guy is tough to work for

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	Nutrox 17 Creative Assets	2007-04-16 #3
	Last edited by Nutrox : 2007-04-16 at 07:44. I hope that Adobe are going to be able to keep up with all this software they are releasing, and don't slip back into their old habit of only releasing fixes/updates once every millennia because they've got so much stuff to maintain. As for the Adobe Media Player.. hmm.. guess we'll have to wait and see. It sounds like it is going to be another cheap piece of flaky software along the same lines as Photoshop Lightroom.

	Mime	2007-04-16 #4
	Just the same time as Microsoft releases `Silverlight'... "next generation of media experiences and interactive applications for the Web" http://www.tgdaily.com/index.php?opt...625&Itemid=118

	Cisco-3640	2007-04-16 #5
	When Microsoft enters the arena it's hard to predict what will happen, but it's not always 100% bad. That being said, I am too busy playing with Flash CS3 to care at the moment...

	sks447	2007-04-17 #6
	If it doesnt have "scratch and sniff" I dont care.

	Mime	2007-04-21 #7
	I'm just watching it now... When the first guy hands it over to Jim and shakes his hand - what does he say to him? I was curious..

	arteye	2007-04-23 #8
	Originally posted by Mime I'm just watching it now... When the first guy hands it over to Jim and shakes his hand - what does he say to him? I was curious.. He said "Don't Blow It" I guess it was a friendly joke.

	Mime	2007-04-23 #9
	Yeah - to me it sounded like Don't Blow Us or something... a little heavy handed possibly given the situation in my opinion. Maybe that guy is tough to work for