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  • NRG Author 
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    FWA Theater goes live!
    ernande

    Last reply May 28 2008, 09:46 PM

    by ernande

    Posted: May 17 2008, 05:30 AM

    by NRG

     

To mark FWA‘s 8th Anniversary, FWA announces the launch of its biggest additional showcase to date and its latest daily destination…

FWA Theater: http://www.fwatheater.com/


FWA Theater is a new video showcase highlighting the most creative videos from around the world across a range of categories including: Hot Advertisements; Show Reels; Game Trailers; Motion – 3D – VFX; Animation; Virals & Various; Movie Trailers, Exclusives & Featurettes.

Launch content includes videos from the world’s leading: animators; motion graphics experts; special effects studios; movie studios; advertising agencies; video game companies; students.

FWA Theater is running on the new licensable video platform, FiV, from Fi. This drag-and-drop video viewing experience gives FWA’s users a seamless experience in watching the most creative videos in the world.

  18 REPLIES
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Anik
1  
Anik

I like the site, design is similar to what fi has on their blog, the player had a few bugs when changing to big size and fullscreen tho.

  • 17 May 2008 01:48 PM
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Miko
2  
Miko

I had the same problem here Anik and agree with your comments designwise.  There are some very nice videos up there for sure!  Congrats on the new project Rob, nice work.

  • 17 May 2008 04:14 PM
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uxte
3  
uxte

Yeah I like the site as well and I think the FiV platform is really nice but still needs some work I also had issues with the fullscreen feature and other stuff like the streaming of the videos isn’t working very well and the back button or deep linking doesn’t seem to be working at all.

  • 18 May 2008 01:24 PM
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Mahdavi
4  
Mahdavi

I’ve already installed the latest version of FlashPlayer on my browser. but every time I try to view the website it asks me to install the flashplayer9 and then nothing happens. Does anyone else have this problem?

  • 19 May 2008 08:13 AM
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Nutrox
5  
Nutrox

It is a nice application but I don’t think that it deserves all of fuss and praise it appears to be getting. Look past the “designer labels” and it is just a video player with a bit of extra functionality thrown into the mix.

It would be more impressive if it was an AIR application. yes

  • 19 May 2008 11:04 AM
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Flashawy
6  
Flashawy

“video platform” .. honestly Fi has to stop using those big words ... a team consistes of two people a designer and a developer can do something like that in 2-3 weeks if not less !!

  • 20 May 2008 05:20 AM
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Nutrox
7  
Nutrox

That is basically what I said on the Think Swedish blog, although I said one week or less for a competent designer and programmer. bigsmile

The “platform” is getting some very bad feedback though, mainly due to the number of bugs in the application. So much for Fi Quality.. or FIQ.. or FiQ.. or whatever it is now. I feel a bit sorry for the FWA though because the problems with the app are going to reflect badly on them as well as Fi.

  • 20 May 2008 05:34 AM
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Anik
8  
Anik

I reported a few bugs on their blog, and iam amazed how can they release a Video Platform with bugs in the video player.

I also believe Fi should start being a bit more humble and not call everything they do a platform etc.

  • 20 May 2008 11:43 AM
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Hansen
9  
Hansen

I can’t find any bugs here..

I think their big words and chest-beating are working just fine for them smilie For the people shouting “I could do this in a week!”, why didn’t you? smilie

  • 21 May 2008 06:02 AM
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uxte
10  
uxte [QUOTE=Hansen;738066]I think their big words and chest-beating are working just fine for them smilie For the people shouting “I could do this in a week!”, why didn’t you? smilie

Because it can take a week to develop but months for coming up with the idea and years of experience with user-centered design ...that’s why big grin

  • 21 May 2008 08:40 AM
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Nutrox
11  
Nutrox

I willing to bet that if you found a top-notch designer and a top-notch AS programmer who knows Flex/MXML, they could create something like FiV within eight days. One day to work out the features/functionality, one day to box-out the interface design for the main GUI and CMS, and the remaining days for the graphics and code creation. All of the layout flow, button functionality, drag and drop functionality, scrollbar functionality, video playback functionality, tooltip functionality, tab bar functionality, etc etc, has already been done and is available in the Flex framework.

Maybe no one has created something like FiV before because no one has been asked to develop something like FiV before, although saying that, how many Flash video players do you think are already out there?. It isn’t a question of “why didn’t you”, it is a question of “why didn’t you ask for it to be developed”.

Anyway, all of that aside, I still think a big fuss is being made over a glorified video player. Take Fi and FWA out of the equation and there is no way it would be getting as much attention/hype as it is getting.

smilie

  • 21 May 2008 01:43 PM
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mnsouth
12  
mnsouth

i think we can all agree on that last part of your post nutrox

“Take Fi and FWA out of the equation and there is no way it would be getting as much attention/hype as it is getting.”

But with that said, that´s what branding is all about, FI have spent alot of energy and time on building their brand so even when they release things like this it turns out big and that goes for every well known agency out there.

Seems like we have a challenge in this thread, so who will be the first to produce a similar solution to fi´s video platform and hand it over to the community? smilie

Ah yes, as for bugs i actually didnt encounter any besides the drag and drop not working.

  • 24 May 2008 05:02 PM
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uxte
13  
uxte

Since everybody seems to be finding different/new bugs I’m guessing they are still working on the platform and tweaking stuff here and there.

  • 25 May 2008 05:01 AM
  •  
Nutrox
14  
Nutrox

[QUOTE=mnsouth;738637]i think we can all agree on that last part of your post nutrox

“Take Fi and FWA out of the equation and there is no way it would be getting as much attention/hype as it is getting.”

But with that said, that´s what branding is all about, FI have spent alot of energy and time on building their brand so even when they release things like this it turns out big and that goes for every well known agency out there.

Yar, I think that is the main problem I have with things like this, it amazes me that so many people can’t see past a brand name. Automatically giving product X a load of praise just because company X developed it seems ridiculous to me.

  • 25 May 2008 05:25 AM
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fav
15  
fav

Thanks for posting our new site Peter!

I’ve been reading this thread with interest and was determined not to rise to it but I can’t stop myself.

Nutrox, I don’t know what your beef is with FWA and Fi but I regularly see you bleating on about either or both given the chance.

This site is for FWA’s users and they are enjoying it. We have done well over 200,000 video streams in a week and 2TB of very fast Akamai bandwidth.

Why is it that people want to tear everything down here these days? I have been a member at Ultrashock for years and always found it to be a positive place with a good vibe yet recently all I see is Nutrox jumping over almost every thread with gloom. Seriously man, take a chill pill. We are trying to give people something to enjoy. If you don’t like what we are doing, do us all a favour and don’t visit our sites.

Sorry for the rant guys and hope at least some of you enjoy what we do! smilie

  • 25 May 2008 05:48 AM
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